NO MORE “BUSINESS AS USUAL”

We are Good for your organization + Good for the world

We’re Redefining Profit

Convinced that unconceived alliances were needed and future successes would be measured against multiple bottom lines, our founder launched Council Fire and a new type of global change agency emerged. As one of the first sustainability-focused consultancies in the United States and one of the earliest members of the B Corp movement, Council Fire continues to make good on our founder’s vision, acting at the forefront of the sustainable business movement and helping build an economy that works for all.

B Corp certification is to business what Fair Trade certification is to coffee. From finance to forestry, thousands of companies are joining the movement and demonstrating that they meet the highest standards of social and environmental performance, transparency, and accountability.


Our Core Values

The Council Fire core values of curiosity, creativity, intention and collaboration are central to everything we do. From holding ourselves accountable to the highest standards in all of our business operations through supporting our game-changing clients, we’re focused on driving positive economic, environmental, and social impact to address the world’s greatest challenges.  

We’re in business to protect and restore our environment, improve the lives of others, and create an economy that works for all.

Benefiting Our Clients & Communities

We’re devoted to serving our clients and the communities in which they operate. To do so, we are:

  • Focusing 100% of our professional efforts on clients and projects that drive positive environmental, social, and economic impacts

  • Committed to providing state-of-the art expertise, fostering deep collaborations, and bringing to life inspiring human stories of innovation and perseverance

  • Providing pro bono leadership and expertise to local public interest organizations

In a time of increasing distrust in institutions, the B Corp brand has become an essential marker of consumer trust.

Creating a Thriving Workplace

Our team members are the life blood of our company and we’ve worked hard to build and maintain a place that facilitates professional and personal success. A few highlights include:

  • Supporting equitable employment practices to increase the diversity of our team and avoid implicit biases

  • Celebrating and promoting diverse leadership - 75% of our management team are women

  • Covering 100% of our employees’ heath insurance premiums

  • Offering employees paid time off for volunteer activities including advocating for public policies that improve lives and restore our environment

The B Corporation movement includes nearly 6,500 companies operating in 89 countries and 161 industries and employing over 550,000 workers.

Improving our Planet’s Health

Our society faces many challenges including poverty, crime, racism, and a warming planet that eventually will be uninhabitable if we don’t reverse course. We’re seeking to lead by example through:

  • Supporting the success of key industries like renewable energy and sustainable seafood

  • Designing and implementing environmentally restorative strategies for clients in multiple sectors including decarbonization initiatives and efforts to reimagine fresh water access

  • Annually measuring, reducing, and offsetting 100% of our company’s carbon emissions

Around the world, collective action initiatives to address the most pressing issues of our times including climate justice, wealth disparity, white supremacy, and gender inequality are being led by Certified B Corporations with support from the global network of B Lab and Sistema B organizations.